The Department of Training and Employment, in collaboration with CECARM and Integra Foundation, performs Wednesday June 12 a free workshop on "How to build your business On-Line".
The workshop, which will focus on Ecommerce, is intended to address the different business models in the network, the implementation thereof and online marketing.
It also will hold a free consulting advice during the training day.
Course Contents
1 Models of Internet business
2 Tools for a project feasibility
3 eBusiness Plan
• Products and Services
• Market and competition
• Technology
• Logistics and distribution
4 Commissioning
• Procedures and legal aspects
• Usability
• Purchasing policy, delivery and returns
• Virtual Cart
• Payment Methods
• Customer service
• Value added services
5 Promotion and Marketing
• Objectives and KPIs
• Strategies
• Action Plan
• Analytical and decision making